BMH Digital Systems
Forge Workspace
BMH Forge Console
Internal Report
Operational assessment, pricing intelligence, and delivery risk evaluation.
Executive Summary
Project Context
Project: Dealership Sales System
Company: Middelburg Auto Group
Classification: enterprise
Strategic Recommendation
Core Problem: poor lead tracking, missed follow-ups, no central visibility of customer status, manual reporting, fragmented communication across staff, slow response to enquiries
Solution Type: Single-platform operational system
Platforms: WebApp
Direction: High value system opportunity. Careful planning required.
System Complexity & Risk Analysis
Complexity Breakdown
Total Score: 124
Platform: 5
Integrations: 25
Realtime: 20
Automation / AI: 56
Security: 18
Risk Profile
Risk Level: high
Risk Score: 43
- HIGH_INTEGRATION_COMPLEXITY — Project has a high number of external integrations.
- HIGH_AI_COMPLEXITY — Project includes multiple AI-related features.
- HIGH_REALTIME_COMPLEXITY — Project has many real-time requirements.
- POPIA_COMPLIANCE_REQUIRED — Project requires POPIA compliance consideration.
- ENCRYPTION_REQUIRED — Project requires encryption controls.
- ROLE_BASED_ACCESS_REQUIRED — Project requires structured role-based permissions.
Effort & Commercial Model
Effort Estimation
Base Hours: 281
Buffer: 20%
Risk Adjustment: 6%
Total Estimate: 354 hours
Pricing Strategy
Hourly Rate: R650
Build Price: R230 100
Range: R211 692 – R257 712
Commercial Decision Guidance
Positioning Strategy
Position solution as operational efficiency investment.
- Avoid uncontrolled feature expansion during negotiation.
- Maintain clarity around MVP scope.
Next Action Recommendation
Status: review
- Assessment based on complexity and risk profile.